DIGITAL MARKETING

In Part III of What is a KPI, learn how to define and measure KPIs that provide insight into the state of your business and your business’ objectives.

Infographic illustrating 7 intriguing facts about marketing automation!

In Part II of What is a KPI, learn the why with five reasons you should be measuring KPIs.

If you’re not familiar with the term, KPI stands for key performance indicator. In the first installment the three-part series, learn what a KPI is.

In the midst of the USA potentially making history, here is the best of the best in marketing surrounding the 2014 FIFA World Cup.

Whenever I speak with potential or current clients, they always seem to over-analyze things. Let’s touch on the power of simplicity and how it will make your life easier as a marketer.

Spotify has managed to do what others failed at: to bring advertisement to online streaming. Here are the latest developments in Spotify’s ad options for brands.

Thanks to HubSpot, I gathered 7 interesting marketing analytics statistics that are illustrated in this infographic.

Digital Marketing can get very costly in this day and age. But a little elbow grease can go a long way – here are a few things to get the ball rolling.

5 Tips to Increase Close Percentage With Sales and Marketing Alignment